Built in South Africa, for businesses that sell here.
Connect24 exists because the tools businesses here could buy were built somewhere else — for markets with different laws, different networks, and nobody writing 082 123 4567 five different ways.
The gap was the law.
POPIA decides who you may message. The Consumer Protection Act decides when. The WASPA Code decides what every message must carry. Every South African business sending marketing is bound by all three — and almost every tool they can buy pretends none of it exists.
So compliance became the product. Not a checklist beside the send button: the send path itself. A campaign written at ten on a Sunday night waits for Monday morning. A contact without consent on file is left out, and the report says so. An opt-out is honoured everywhere, permanently, and cannot be undone by the sender.
Then we built the other half: an AI that answers your audience in your own voice, under your approval — because the conversation, not the campaign, is where customers are actually won.
Three rules we won’t trade.
The law is load-bearing
Compliance lives in the send path, not in the terms and conditions. If following the rules is optional, they are not rules — so on this platform, it isn’t.
No cold outreach, ever
The engine only answers people who spoke to you first. We don’t scrape, we don’t buy lists, and we won’t send to one — the platform refuses, even if you ask.
Your voice, under your control
An AI speaking as your brand starts in review, always. Nothing is said in your name until you have read enough of it to trust it — and everything it says stays visible.
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support@connect24.co.za